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I LOVE TYPOGRAPHY

Steven Heller’s Font of the Month: Roadhouse

If retro styling is your preferred graphic trope, then Roadhouse, an extended family of inline, outline, shadow, extrude, bevel, stripe, dropline, and many more options, is all that is needed for a toolkit of revival typefaces. Kimmy Kirkwood claims that his welcome collection of variegated display faces derives from the American Prohibition era of the 1920s; in fact, the type forms go back a few decades earlier to the wood type explosion of the late nineteenth century. Whichever and wherever these bold and light gothics and scripts come from, they evoke a homestyle aesthetic that looks good on everything from newspapers and magazines to packages and labels to signs, book covers, and advertisements with a contemporary old fashion-ness.

Kimmy Kirkwood’s Roadhouse typeface in action.

With over forty variations on the base concept, the design possibilities are enormously satisfying. Roadhouse Base is a sans serif with squared off ends; Base+Bevel adds highlights to all these letters. For some designs, those two complimentary styles are all that is necessary; however, for the disciplined eclectic design-adventurer, the two weights of Stripe, Half Fill+Outline, and Bevel Line Bold increase the chances of striking typographic harmony and disharmony — at the same time.

Kimmy Kirkwood’s Roadhouse typeface in action.

 
And there is more fun with scripts: Roadhouse Script Upright and Oblique provides a counterpoint to the rigidity of the Base font. These scripts are like a completely different relative, rather than a sibling font. It can be well used with the Roman and Bevel versions or by itself. Nonetheless, for an extravagant retro sensibility — that says now and then — using multiple versions of the display fonts will assuredly grab the eye — in a most pleasing way. And if that is not enough to start a veritable typographic festival, Roadhouse also includes a generous selection of text faces. In short, Roadhouse has it all — that is, all except serifs. . . but who needs serifs when you’re having fun.

Font of the Month: Roadhouse
Designer: Kimmy Kirkwood Foundry: Kimmy Design Co

Steven Heller is nothing short of a legend in the design community. Award-winning graphic designer, author and editor of hundreds of books (yes, 100s!) and one of the world’s foremost authorities on graphic design history; and arguably its best design commentator. Follow Steven on the must-read The Daily Heller and read his latest book, Growing Up Underground: A Memoir of Counterculture New York.



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